Aug 05, 2023
By Johanna Morse

You Can’t Manage What You Don’t Measure…

Corporate real estate (CRE) is a significant cost for many businesses. In fact, it can account for up to 20% of a company’s total operating expenses. As a result, it is important for businesses to find ways to maximize the efficiency of their CRE assets.

One way to do this is to take a data-driven approach. By collecting and analyzing data about their CRE assets, businesses can identify areas where they can improve efficiency. For example, they can use data to determine which offices are underutilized and which ones are overcrowded. They can also use data to identify areas where they can save money on energy costs or maintenance costs.

In addition to identifying areas for improvement, data can also be used to track the progress of efficiency initiatives. This can help businesses to ensure that they are on track to achieve their goals.

By taking a data-driven approach, businesses can maximize the efficiency of their CRE assets and save money. This can free up resources that can be used to invest in other areas of the business, such as research and development or marketing.

Here are some specific examples of how organizations can use data to maximize CRE efficiency:

  • Space utilization: By tracking how often different spaces in an office are used, businesses can identify areas that are underutilized and make adjustments to the space allocation. For example, if a conference room is only used once a week, it may be possible to convert it into a more productive use, such as a break room or a training room.
  • Energy efficiency: By tracking energy usage, businesses can identify areas where they can save money on energy costs. For example, businesses can install energy-efficient lighting and appliances, or they can implement a program to encourage employees to turn off lights and computers when they are not in use.
  • Maintenance costs: By tracking maintenance costs, businesses can identify areas where they can save money on maintenance costs. For example, businesses can implement a preventive maintenance program to catch problems before they become major repairs.

By taking a data-driven approach, businesses can improve their bottom line and become more competitive.

Along with the benefits mentioned above, there are a number of other reasons why organizations should take a data-driven approach to CRE efficiency. For example, data can help businesses to:

  • Make better decisions: By having access to data, businesses can make better decisions about their CRE assets. For example, they can use data to determine which locations are best for their business, or they can use data to negotiate better lease terms.
  • Improve employee satisfaction: By creating a more efficient and productive workplace, businesses can improve employee satisfaction. This can lead to increased productivity and reduced turnover.
  • Attract and retain top talent: In today’s competitive job market, businesses need to offer a workplace that is attractive to top talent. By taking a data-driven approach to CRE efficiency, businesses can create a workplace that is both efficient and productive.

Overall, there are a number of reasons why organizations should consider taking a data-driven approach when it comes to managing their CRE. By collecting and analyzing data, businesses can identify areas where they can improve efficiency, save money, and improve employee satisfaction.