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Benefits
Engage Your Audience
ROI
Market Comparison
What Nuvolo Digital Signage can do for your business:
"Wal-Mart has shown an 11% increase in sales at their stores equipped with the signage on featured products with a network of screens throughout their stores."
- iMedia Connection
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ROI
Digital Signage is custom made to fit the needs of every place of business and addresses the needs of every customer. Through a system of displays it will both increase sales and save cost as compared to traditional forms of static advertising. The solution lies in engaging your customers in your products and services at the point of purchase.
"As consumers become more mobile, businesses must work harder to catch their attention. Consumers in today's marketplace are much more technology savvy and not as easily impressed. The lifestyle of today's consumer is changing, and they now have a new standard for what it takes to connect with them, to gain their trust, and to get their business. Therefore, it turns out that a differentiator for a mature business is one who can most effectively and most affordably adapt to the new expectation of its consumers."
- Calvin Chan, CEO Nuvolo
"In the 1960s an advertiser could reach 80% of U.S. women with a spot aired simultaneously on CBS, NBC, and ABC. Today an ad would have to run on 100 TV channels to have a prayer of duplicating this feat. Monolithic blocks of eyeballs are gone. In their place is a perpetually shifting mosaic of audience microsegments that forces marketers to play an endless game of audience hide-and-seek."
- Eric Schmitt, Forrester Research, Business Week, "The Vanishing Mass Market"
"Given today's media fragmentation, we need to connect with our customers and reach them at various touchpoints."
- Greg Ross, P&G MediaPos
Wal-Mart had an “average recall rate of brands advertised on Wal-Mart television of 66%, compared with 24% for brands advertised on in-home television.”
- Bill Gerba, Wall Street Joural, October 3, 2004
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